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Leverage your data into actionable intelligence. At Ruf Strategic Solutions, we uncover detailed demographic, psychographic and behavioral insight regarding your travelers and guide you with solutions that use this information to benefit your bottom line. Our thirty-plus years of marketing experience with destinations, airlines, cruise lines, hospitality and gaming establishments makes us your best choice as a technology and marketing partner. |
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Our marketing analytics, targeted lists and online CRM solutions will help you discover, reach and acquire visitors, while growing your marketing ROI to new heights. |
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Discover |
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Profile travelers to uncover useful insights into their demographics, psychographics, lifestyles, behaviors and preferences. |
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Reach |
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Effectively communicate with travelers through targeted and timely messages that resonate with their travel interests and preferences. |
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Acquire |
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Pinpoint prospective travelers who look like your best visitors and who have a genuine interest in your destination, products or services. |
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Grow |
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Maximize profitability by focusing on travelers who will visit frequently, spend more and stay longer. |
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For the tourism and travel industry, we offer specialized business intelligence and database marketing tools that include: |
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- Customer Relationship
Management (online CRM)
- Database Marketing
- Email Marketing
- Customer Profiling
- Multi-Channel Marketing
- Custom Modeling
- Targeted Mailing Lists
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- Direct Marketing
- Interactive Marketing
- Lead Generation
- Data Mining
- Data Warehousing
- Database Management
- Market Research & Insights
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