Data from a national study by Ruf Strategic Solutions reveals a new Green Consumer Index (GCI). Click here to read more.
Analytics to Discover, Reach,
Acquire and Grow Your Visitors
Encouraging people to travel to your destination is more challenging than ever. Increasingly, media fragmentation makes your audience harder to reach. They are being bombarded with offers to the point of saturation. Conventional marketing methods simply aren’t powerful enough. How does your unique destination stand out from the crowd?
You need a crystal clear picture of who your visitors are, why they visit, how to reach them and when. Ruf’s extensive traveler data combined with our marketing analytics helps you:
• Discover your visitors’ behaviors and preferences
• Reach visitors with personalized communications
• Acquire new visitors with superior marketing intelligence
• Grow relationships through one-to-one marketing
We deliver a full suite of travel marketing and business intelligence services:
• Marketing analytics
• Targeted lists
• Custom solutions
TRAVELYTICS, our comprehensive marketing solution for the travel industry, helps tourism organizations integrate vast arrays of data and transform that data into intelligence —
Intelligence that helps maximize marketing profitability